# HeyGen

## Kurzbeschreibung
**“Turn text into video with AI”**


**HeyGen **is an AI video platform that enables the creation, localization, and personalization of avatar-based videos from text, images, audio, presentations, or templates. 


The product includes, among other things, AI Studio, Video Translation, Digital Twins, Voice Cloning, Video Agent, as well as API, CLI, and MCP access. Officially, HeyGen states that it has 100,000+ teams on the web platform and 1,000,000+ developers on the developer platform.

## Claim
Turn text into video with AI

## Geeignet für
- API Integration
- Education
- Email / Communication
- Marketing & Advertising
- Social Media
- Translations
- Sales / Sales
- Video

## Kernfunktionen
- Avatar Creation
- Text-to-Speech
- Voice Cloning
- Subtitling
- Video Generation
- Video Translation

## Preismodell
- **free:** Limited number of short videos, custom digital twin, standard processing, stock avatars, 720p export, sharing/download, as well as trial access to premium features.
- **subscription:** **Creator** For solo creators; longer videos, Custom Digital Twin, unlimited Photo Avatars, many Stock Video Avatars, Voice Cloning, many languages, faster processing, 1080p, Brand Kit, and watermark removal.


**Pro** For advanced individuals; everything in Creator plus significantly more premium usage, faster processing, translation script editing, and 4K export.


**Business** For teams/businesses; everything in Creator plus more generative usage, multiple Custom Digital Twins, centralized billing, Auto-Reload Credits, team members, Workspace Collaboration, comments, interactive videos, Screen Recorder, SCORM export, LMS and automation integrations.
- **other:** **Enterprise** Custom offer with unlimited videos, no maximum video duration, 4K, fastest processing, multi-workspace control, role management, SCIM, MFA, commercial contract terms, priority support, dedicated CSM, and onboarding.


**API Pricing** Separate API access for developers and product teams; HeyGen refers to a separate API pricing overview.

## DSGVO und Datenschutz
**Gesamteinschätzung:** Conditional

**Overall assessment of hosting & data: **

HeyGen is primarily a managed SaaS and API tool for AI videos, avatars, voice cloning, video translation, lip-sync, digital twins, text-to-video, and business video production. On-premises or local hosting is not publicly documented as a standard option. Positive aspects include DPA, enterprise security, SOC 2 information, SSO/SCIM/MFA, team features, API access, DPF/SCCs, and AI training opt-out. The US data residency remains a critical issue, especially for personal voices, faces, customer videos, training materials, or regulated content. 


**Conclusion:** 

HeyGen is very well suited for scalable AI video and localization workflows; for EU companies with sensitive data, use should preferably be based on an enterprise contract, DPA, clear consent, and a data protection review


[Security](https://www.heygen.com/security)

**GDPR assessment:** From a GDPR perspective, HeyGen is conditionally to well suited, especially in the enterprise context. 


**Positive** is that HeyGen provides a Data Processing Addendum in which HeyGen is described as the Processor and the customer as the Controller; the DPA contains references to GDPR, SCCs, the UK Addendum, subprocessors, data subject rights, and security measures. Also positive are SOC 2 Type II, GDPR/CCPA references, the EU-US Data Privacy Framework, a European DPO, and the note that enterprise data is excluded from AI training by default; according to HeyGen, all users can request an opt-out from AI training by contacting them. 


**Negative** is that, according to the Security page, HeyGen stores all customer data in the USA on AWS infrastructure. For EU companies, the DPA, SCCs/DPF, Transfer Impact Assessment, avatar consents, voice cloning rights, and sensitive training content should therefore be reviewed. 


**Server location:** USA on AWS infrastructure. Further links: HeyGen Security, DPA, GDPR Compliance.


[Security](https://www.heygen.com/security)

## Hosting und Daten
- **On-Prem / lokales Hosting:** unknown
- **Private Cloud / Rechenzentrum:** unknown
- **EU SaaS / Managed:** unknown
- **Hybrid:** teilweise / indirekt
- **AVV / DPA:** abgedeckt
- **Kein Training auf Kundendaten:** teilweise / indirekt
- **Open-Source / Transparenz-Pfad:** unknown

## Standort
**Land:** USA

**Taxonomie:** USA

HeyGen Technology, Inc., 12130 Millennium Drive, Suite/STE 300, Los Angeles, CA 90094, USA

## Vorteile
- Very strong focus on scalable AI video creation rather than just individual files.
- Strong in multilingualism/localization with voice cloning and lip-sync.
- Well suited for marketing, sales, L&D, internal communication, and customer success.
- Team/business features such as workspace collaboration, centralized billing, team management, SCORM/LMS, and admin/security features.
- Developer access via API, CLI, and MCP.

## Nachteile
- According to the official GDPR page, all data is stored in the USA; EU data residency is not mentioned as a standard feature.
- Non-Enterprise customers are not excluded from AI training by default; opting out is required.
- Many governance/security features such as SCIM, SSO/MFA, and multi-workspace controls are only available in higher Business/Enterprise tiers.
- Web plans and API plans are separate; API credits are not included in standard web subscriptions.
- As of February 2026, there are no longer any free API credits for the API.

## Quellen
- Offizielle Website: https://www.heygen.com/pricing

## Letzter Datenstand
2026-04-16

## Originalseite
https://kifox.ai/en/ki-tools/heygen-en/