"Bitrix24 is a free online workspace for your company: CRM, tasks, online appointments, and much more."
Bitrix24 is a cloud-based and optionally self-hosted business platform with CRM, task and project management, team communication, contact center, websites, online store, HR functions, document management, automation, and an AI assistant. The AI assistant CoPilot supports, among other things, writing, summarizing, translating, creating tasks, checklists, CRM call transcription, CRM field population, and website text/image generation.
Bitrix24
Bitrix24 is a free online workspace for your company: CRM, tasks, online appointments, and much more.
Location: Cyprus ⓘ Europe: Alaio Cloud Limited, Frema House, office 102, No. 9 Constantinou Paparigopoulou Str., 3106 Limassol, Cyprus. USA: Alaio Inc., 700 North Fairfax St., Suite 614-B, Alexandria, VA 22314, USA.
Standard Advanced plan for teams with more users and storage, plus marketing, online documents, administration, and advanced business features.
Professional Comprehensive business plan with greater user and storage capacity, X5 CRM, marketing, online documents, electronic HR signature, Sales Intelligence, automation, HR management, support, and administration.
Enterprise Scalable enterprise plan for larger organizations with many users, large storage capacity, Enterprise package, multiple branches, centralized management, optimized multiuser infrastructure, complete data isolation, advanced backups, and support features. Other Bitrix24 On-Premise Edition Self-hosted version for your own servers with full access to source code and API; according to Bitrix24, intended for large companies and corporate groups.
CoPilot / AI Features AI features for CRM, tasks, chat, feed, websites, email, flows, website images, prompt library, and CoPilot roles; availability depends on the plan and the specific feature.
Marketplace / Apps / Integrations Hundreds of apps and integrations via the Bitrix24 Marketplace; third-party apps may involve their own contracts, privacy policies, and data processing.
MCP Server Connection of external AI systems with Bitrix24 to perform actions in CRM, tasks, and other tools; disabled by default and controllable by administrators.
Target audience
Bitrix24 is aimed at self-employed professionals, small businesses, mid-sized organizations, sales departments, project teams, support teams, HR departments, agencies, service providers, and larger companies that want to consolidate many operational business processes on one platform. Bitrix24 is particularly suitable for organizations that do not want to run CRM, task management, project control, internal communication, document storage, contact center, websites, marketing, and automation across many separate standalone solutions.
Outstanding features
The greatest strength of Bitrix24 is its all-in-one approach. CRM, sales funnel, leads, deals, contact management, tasks, Kanban, Gantt, Scrum, calendars, chats, video calls, Drive, online documents, website builder, online store, contact center, telephony, marketing, HR, and workflow automation are all brought together on one platform. The AI assistant CoPilot expands these functions with text generation, summaries, translations, task descriptions, checklists, CRM call transcription, automatic CRM field population, and website content.
Main use cases
Bitrix24 is primarily used for CRM, sales, lead management, customer communication, project management, internal collaboration, task control, document management, employee administration, support, contact center, websites, online stores, marketing automation, and business process automation. CoPilot complements these use cases with AI support in everyday work, for example with emails, feed posts, tasks, CRM conversations, websites, and multilingual texts.
Usage & notes
Bitrix24 can be used as a cloud SaaS solution or as an on-premise version. Before implementation, companies should define a clear roles and permissions concept, CRM data model, automation rules, data retention, integrations, and data protection concept. For EU companies, use via bitrix24.de or bitrix24.eu is relevant, as according to the DPA these are hosted in Frankfurt. CoPilot should not be approved across the board for all sensitive data, because third-party AI is integrated, content may be transmitted to AI providers, and the AI Terms assign special responsibilities to the customer.
| Target audience | Assessment |
|---|---|
| Private individuals | Rather no – Bitrix24 is clearly designed for business collaboration, CRM, and team processes. |
| Self-employed / freelancers | Yes, conditionally – useful for CRM, tasks, customer communication, quotes, simple automations, and website/store functions; too extensive for pure AI use. |
| SMEs | Very well suited – especially for companies that want to combine CRM, project management, communication, automation, and AI support on one platform. |
| Large enterprises | Yes – enterprise and on-premise options, centralized administration, larger user quotas, data isolation, and own infrastructure options are relevant. |
| Sales / sales teams | Very well suited – CRM, leads, deals, telephony, contact center, sales automation, reports, and CoPilot functions for call transcription and CRM fields. |
| Marketing / content teams | Yes – suitable for campaigns, email marketing, websites, stores, forms, AI texts, and AI images. |
| Developers / IT teams | Yes, conditionally – API, marketplace, integrations, MCP server, and on-premise edition are available; however, Bitrix24 is not a pure developer platform. |
| Privacy-sensitive organizations | Conditionally to well suited – EU/DE hosting for bitrix24.de/bitrix24.eu is a positive; AI CoPilot uses third-party models and must be reviewed separately. |
Hosting & Data
1) On-prem / local hosting
Meaning: The company operates the solution on its own hardware or within its own infrastructure. In the strictest sense, not only the application runs locally, but ideally the model as well.
2) Private cloud / data center
Meaning: The solution runs in a dedicated or more clearly separated cloud environment, often with a hosting provider or hyperscaler, but in a German data center or in a particularly controlled environment.
3) EU SaaS / managed
Meaning: The provider operates the solution itself as a service. The company uses the tool as a ready-made cloud service, ideally with EU data residency.
4) Hybrid
Meaning: One part of the processing remains internal / local / in a private cloud, while another part runs in an external cloud or EU SaaS.
5) AVV / DPA
Meaning: This is the data processing agreement or Data Processing Addendum. It governs that the provider processes personal data on behalf of the customer and is bound by the customer's instructions.
6) No training
Meaning: The provider does not use your prompts, uploads, attachments, chat histories, or outputs for training or improving the general model — ideally excluded by contract.
7) Open-source / transparency path
Meaning: There is a path toward greater technical transparency and sovereignty, for example through:
- open models
- documented components
- self-hostable parts
- traceable architecture
- export / switching options
| On-prem / local hosting | ✅ |
| Private cloud / data center | ⚠️ |
| EU SaaS / Managed | ✅ |
| Hybrid | ⚠️ |
| DPA / AVV | ✅ |
| No training on customer data | ❓ |
| Open source / transparency path | ⚠️ |
On-premises / local hosting: supported
Bitrix24 offers an on-premise/self-hosted edition that, according to the website, is “hosted on your own server”; it also describes full access to the source code as well as installation on Linux, Unix, and Windows servers.
Private Cloud / Data Center: Partially
The on-premise page describes self-hosting as your “own private cloud” under full control. However, the provider’s website does not specifically mention a dedicated, managed private cloud or single-tenant EU environment.
EU SaaS / Managed: Covered
The infrastructure/subprocessors document specifies storage in Europe for European customers, specifically AWS Frankfurt and Dublin. This confirms that an EU-based SaaS/managed service model is documented on the website.
Hybrid: Partially
The website shows separate paths for cloud and on-premises and mentions integrations as well as the ability to connect external AI technologies to CoPilot. However, an explicitly described hybrid operating model with clearly distributed local and external processing is not specifically identified as a product mode.
DPA: Covered
A German Data Processing Agreement is linked on the website, and the GDPR page states that Bitrix24 provides EU users with the Data Processing Agreement as well as information on infrastructure and subprocessors.
No Training: Indirect / Not Available
No contractual “no-training” protection for the AI features is documented on the website. On the contrary: The AI Tools Terms state that Alaio may use content for the development, improvement, and training of AI/ML models; furthermore, AI providers may use content to further develop their technologies.
Open Source / Transparency: Partial
The on-premises version is described as providing access to the source code, and several pages refer to “open source code” for on-premises use. Additionally, the help desk documentation contains references to open-source components, such as the GD library. However, a comprehensive open-source disclosure for the entire platform or the AI models is not provided on the website.
Data Processing
The website documents European cloud operations via AWS in Frankfurt and Dublin for EU/EEA customers, as well as a separate infrastructure/subprocessor document. At the same time, this document lists several subprocessors or third-party providers, including providers outside the EU for certain services. Particularly relevant for AI functions is that the AI Tools Terms of Service provide for data transfers to AI providers and specify processing in the U.S. for OpenAI-supported use. Those who require maximum European data control will find the cleanest path on the website via the On-Premise/Self-Hosted Edition.
Conclusion
Bitrix24 offers a robust foundation for GDPR-compliant use in the EU/EEA region when the best available deployment option is chosen: on-premises on your own infrastructure or a carefully configured EU cloud deployment with an AVV. However, there is a significant reservation regarding AI features, as the website states that content may be used for training and improvement, and data transfer to the U.S. is mentioned in connection with OpenAI features. Therefore, Bitrix24 can be rated positively overall, but sensitive AI usage is not readily documented as data-minimal or training-free.
Sources
- https://www.bitrix24.de/gdpr/
- https://www.bitrix24.de/privacy/
- https://www.bitrix24.de/legal.php
- https://www.bitrix24.de/upload/DPA/BitrixDPA_DE.pdf
- https://www.bitrix24.de/upload/DPA/BitrixDPA.pdf
- https://www.bitrix24.de/upload/DPA/Bitrix24_Infrastructure_and_Sub.pdf
- https://www.bitrix24.de/self-hosted/
- https://www.bitrix24.de/self-hosted/installation.php
- https://www.bitrix24.de/terms/bitrix24copilot-rules.php
- https://helpdesk.bitrix24.de/open/9096293/
- https://www.bitrix24.de/uses/kostenloses-webbasiertes-projektmanagement.php
- https://www.bitrix24.de/amp/uses/intranet-software-open-source.html
| On-prem / local hosting | ✅ |
| Private cloud / data center | ⚠️ |
| EU SaaS / Managed | ✅ |
| Hybrid | ⚠️ |
| DPA / AVV | ✅ |
| No training on customer data | ❓ |
| Open source / transparency path | ⚠️ |
On-premises / local hosting: supported
Bitrix24 offers an on-premise/self-hosted edition that, according to the website, is “hosted on your own server”; it also describes full access to the source code as well as installation on Linux, Unix, and Windows servers.
Private Cloud / Data Center: Partially
The on-premise page describes self-hosting as your “own private cloud” under full control. However, the provider’s website does not specifically mention a dedicated, managed private cloud or single-tenant EU environment.
EU SaaS / Managed: Covered
The infrastructure/subprocessors document specifies storage in Europe for European customers, specifically AWS Frankfurt and Dublin. This confirms that an EU-based SaaS/managed service model is documented on the website.
Hybrid: Partially
The website shows separate paths for cloud and on-premises and mentions integrations as well as the ability to connect external AI technologies to CoPilot. However, an explicitly described hybrid operating model with clearly distributed local and external processing is not specifically identified as a product mode.
DPA: Covered
A German Data Processing Agreement is linked on the website, and the GDPR page states that Bitrix24 provides EU users with the Data Processing Agreement as well as information on infrastructure and subprocessors.
No Training: Indirect / Not Available
No contractual “no-training” protection for the AI features is documented on the website. On the contrary: The AI Tools Terms state that Alaio may use content for the development, improvement, and training of AI/ML models; furthermore, AI providers may use content to further develop their technologies.
Open Source / Transparency: Partial
The on-premises version is described as providing access to the source code, and several pages refer to “open source code” for on-premises use. Additionally, the help desk documentation contains references to open-source components, such as the GD library. However, a comprehensive open-source disclosure for the entire platform or the AI models is not provided on the website.
Data Processing
The website documents European cloud operations via AWS in Frankfurt and Dublin for EU/EEA customers, as well as a separate infrastructure/subprocessor document. At the same time, this document lists several subprocessors or third-party providers, including providers outside the EU for certain services. Particularly relevant for AI functions is that the AI Tools Terms of Service provide for data transfers to AI providers and specify processing in the U.S. for OpenAI-supported use. Those who require maximum European data control will find the cleanest path on the website via the On-Premise/Self-Hosted Edition.
Conclusion
Bitrix24 offers a robust foundation for GDPR-compliant use in the EU/EEA region when the best available deployment option is chosen: on-premises on your own infrastructure or a carefully configured EU cloud deployment with an AVV. However, there is a significant reservation regarding AI features, as the website states that content may be used for training and improvement, and data transfer to the U.S. is mentioned in connection with OpenAI features. Therefore, Bitrix24 can be rated positively overall, but sensitive AI usage is not readily documented as data-minimal or training-free.
Sources
- https://www.bitrix24.de/gdpr/
- https://www.bitrix24.de/privacy/
- https://www.bitrix24.de/legal.php
- https://www.bitrix24.de/upload/DPA/BitrixDPA_DE.pdf
- https://www.bitrix24.de/upload/DPA/BitrixDPA.pdf
- https://www.bitrix24.de/upload/DPA/Bitrix24_Infrastructure_and_Sub.pdf
- https://www.bitrix24.de/self-hosted/
- https://www.bitrix24.de/self-hosted/installation.php
- https://www.bitrix24.de/terms/bitrix24copilot-rules.php
- https://helpdesk.bitrix24.de/open/9096293/
- https://www.bitrix24.de/uses/kostenloses-webbasiertes-projektmanagement.php
- https://www.bitrix24.de/amp/uses/intranet-software-open-source.html
Strengths & weaknesses at a glance
| Strengths | Weaknesses |
|---|---|
| • Very broad range of functions: CRM, projects, communication, HR, websites, shop, signature, automation | • Very feature-rich and therefore complex in setup, permissions concept, and administration |
| • Free version with unlimited users | • CoPilot uses third-party AI such as OpenAI; according to the AI Terms, requests may be transferred to OpenAI in the USA |
| • Available in cloud and on-premise | • According to the current wording, the AI Terms allow the use of content for AI development by Alaio and AI Providers; this must be critically reviewed for confidential data |
| • AI features integrated directly into CRM, tasks, feed, chat, mail, calendar, and websites | • Some compliance statements on older security pages contain outdated terms such as Safe Harbor; the current DPA/AI Terms should be reviewed as authoritative |
| • According to the DPA, EU/DE accounts are hosted in Frankfurt at AWS | • For companies with strict data protection requirements, CoPilot is not automatically unproblematic |
| • AVV/DPA publicly available | |
| • Suitable for small teams up to enterprise structures |
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GDPR-compliant usage possible?
For the EU/EEA region, there is a clearly documented, GDPR-compliant usage path: Bitrix24 offers an on-premises/self-hosted option on the customer’s own server with full data control, as well as a Data Processing Agreement (DPA). In addition, the website documents for European customers that data is stored in Europe in AWS data centers. However, the standard use of AI features is restricted under data protection law because the AI tools’ terms and conditions provide for the use of content for training and improvement and specify a transfer to the U.S. for OpenAI-powered features. Therefore, the “yes” rating is based on the best available approach—namely, self-hosting or controlled use without AI features—and not on every standard SaaS/AI configuration.
Positive
The website provides links to a privacy policy, a GDPR page, a German General Terms and Conditions document, and a document on infrastructure and subprocessors. For European customers, Bitrix24 specifies data centers in Europe—specifically AWS in Frankfurt and Dublin—and the on-premises edition can be run on the customer’s own server; full access to the source code is also described.
Negative
The website explicitly states that, for AI tools, Alaio may use content to develop, improve, and train AI/ML models. Furthermore, it mentions that requests are transferred to the U.S. when using OpenAI technologies. Certifications such as ISO 27001 or SOC 2 are not listed on the reviewed pages of the website.
Server Location
For European customers, the infrastructure/subprocessor document specifies data storage in Europe: AWS eu-central-1 in Frankfurt, Germany, and for data storage, among others, AWS eu-west-1 in Dublin, Ireland; other European infrastructure components are listed in Frankfurt, Dublin, and Amsterdam, among other locations. The on-premises version can be run on the customer’s own server.